App Store (Apple)

The App Store is an app marketplace developed and maintained by Apple, for mobile apps and desktop apps on its iOS, macOS and iPadOS operating systems. The store allows users to browse and download approved apps developed within Apple's iOS SDK. Apps can be downloaded on the iPhone, iPod Touch, or iPad, and some can be transferred to the Apple Watch smartwatch or 4th-generation or newer Apple TVs as extensions of iPhone apps. The App Store opened on July 10, 2008, with an initial 500 applications available. The number of apps peaked at around 2.2 million in 2017, but declined slightly over the next few years as Apple began a process to remove old or 32-bit apps. As of 2024, the store features more than 1.9 million apps. While Apple touts the role of the App Store in creating new jobs in the "app economy" and as of 2023 claims to have paid over $320 billion to developers, the App Store has also attracted criticism from developers and government regulators that it operates a monopoly and that Apple's 30% cut of revenues from the store is excessive. In October 2021, the Netherlands Authority for Consumers and Markets (ACM) concluded that in-app commissions from Apple's App Store are anti-competitive and would demand that Apple change its in-app payment system policies.