Enad Global 7

Enad Global 7 AB (also known as EG7) is a Swedish video game holding company based in Stockholm. It was founded as Toadman Interactive in 2013 by Robin Flodin and Rasmus Davidsson as a work-for-hire consultancy studio. The company began fully developing games in 2017 and became a public company later that year. Starting in 2018, Toadman Interactive acquired other video game companies, including the developer Antimatter Games, marketing agency Petrol Advertising, and publisher Sold Out. In January 2020, Toadman Interactive reformed as Enad Global 7, organising Petrol Advertising, Sold Out, and the renamed Toadman Studios as its direct subsidiaries. Since then, Enad Global 7 has acquired Big Blue Bubble, Piranha Games, Daybreak Game Company, and Innova. In August 2021, the management was replaced with Daybreak Game Company's Ji Ham as acting chief executive officer (CEO) and Fredrik Rüdén as deputy CEO and chief financial officer, with Flodin leaving the company and selling all shareholdings by May 2022. Innova was sold off in September 2022 due to the 2022 Russian invasion of Ukraine. Sold Out was rebranded as Fireshine Games in March 2022.