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Kantar Group

Data, insights and consulting

Kantar Group Ltd. is an international market research company based in London, England. It was founded in 1992, and has approximately 20,000 employees across over 90 countries working in various research disciplines, including brand guidance, brand strategy, social media monitoring, advertising effectiveness, consumer and shopper behaviour, design strategy and public opinion.

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Uncommon · Organizations

Kantar Group

Data, insights and consulting

Kantar Group Ltd. is an international market research company based in London, England. It was founded in 1992, and has approximately 20,000 employees across over 90 countries working in various research disciplines, including brand guidance, brand strategy, social media monitoring, advertising effectiveness, consumer and shopper behaviour, design strategy and public opinion.

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From Wikipedia

Kantar Group Ltd. is an international market research company based in London, England. It was founded in 1992, and has approximately 20,000 employees across over 90 countries working in various research disciplines, including brand guidance, brand strategy, social media monitoring, advertising effectiveness, consumer and shopper behaviour, design strategy and public opinion. Kantar's majority is owned by Bain Capital Private Equity since July 2019, when WPP sold a 60% stake of the company for $3.1 billion, at a valuation of $4.0 billion.

Text: Wikipédia, CC BY-SA 4.0. ·

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