Marlboro

Marlboro (US: , UK: ) is an American brand of cigarettes owned and manufactured by Philip Morris USA (a branch of Altria) within the United States and by Philip Morris International (PMI, now separate from Altria) in most global territories outside the US. The brand was introduced in 1924, initially marketed towards women before it evolved towards men during the 1950s. Marlboro would eventually become one of the world's most valuable brands and best-selling products, and it was widely known for its advertising featuring the Marlboro Man, a fictional cowboy. Today, Marlboro continues to be one of the largest brands of cigarettes in the entire world. It has a strong presence in Canada, United States of America, Indonesia, Turkey, Saudi Arabia, Philippines and India. Marlboro's largest cigarette manufacturing plant is located in Richmond, Virginia. In Canada, a separate product using the Marlboro brand is owned and manufactured by Imperial Tobacco Canada, while the international product is distributed in Canada by a unit of PMI under the name "Rooftop". Also in India, a separate Marlboro product is made and marketed by Godfrey Phillips India.