Plan B Skateboards

Plan B Skateboards is a skateboarding company based in San Diego, California, United States, founded by Mike Ternasky, Danny Way and Colin McKay. Plan B has been manufacturing and selling premium skateboard hard goods and apparel since 1991. The original Plan B Skateboarding team was founded in 1991 by Mike Ternasky who had departed from the H-Street company that he had formerly managed with Tony Magnusson. Ternasky, to the dismay of Magnusson, also managed to convince numerous team riders to assist with the development of the new brand. The company was formed as part of the Dwindle Distribution company, at that time overseen by Steve Rocco and Rodney Mullen, and Mike's intention was to create a "super team", with riders such as Way, McKay, Mullen, Mike Carroll, Matt Hensley, and Rick Howard. Rocco explained in a 2012 interview that "The story of Plan B is a difficult one to tell. Everybody, you know, had a different idea of what Plan B was, or was to become, depending on, you know, Mike's vision that he was giving you at the time." Ternasky's intentions have been compared to the "Dream Team" concept that came to fruition in the American professional basketball league, the NBA. At that time, riders were progressing at such a rapid pace that Mike was able to draw upon a pioneering movement to fulfill his aspirations. For example, Way quit his position on the Powell-Peralta team, a decision for a professional skateboarder at the time due to the reputation of the company, due to the inability of the company to support his rate of development.