SMART criteria

SMART is a mnemonic acronym used to establish criteria for goals and objectives that are specific, measurable, assignable, realistic, and time-bound. This framework is commonly applied in fields such as project management, employee performance management, and personal development. The term was first proposed by George T. Doran in the November 1981 issue of Management Review. Since its inception, the SMART framework has evolved, leading to the emergence of different variations of the acronym. Commonly used versions incorporate alternative words, including attainable, relevant, and timely. Additionally, several authors have introduced supplementary letters to the acronym. For instance, some refer to SMARTS goals, which include the element of "self-defined", while others utilize SMARTER goals. Proponents of SMART objectives argue that these criteria facilitate a clear framework for goal setting and evaluation, applicable across various contexts such as business (between employee and employer) and sports (between athlete and coach). This framework enables the individual setting the goal to have a precise understanding of the expected outcomes, while the evaluator has concrete criteria for assessment. The SMART acronym is linked to Peter Drucker's management by objectives (MBO) concept, illustrating its foundational role in strategic planning and performance management.