Stuff (company)

Stuff Limited (previously Fairfax New Zealand) is a privately held news media company operating in New Zealand. It operates Stuff, the country's largest news website, and owns nine daily newspapers, including New Zealand's second and third-highest circulation daily newspapers, The Post and The Press, and the highest circulation weekly, Sunday Star-Times. Magazines published include TV Guide, New Zealand's top-selling weekly magazine. Stuff also owns social media network Neighbourly. Stuff has been owned by Sinead Boucher since 31 May 2020. It was called Fairfax New Zealand Limited until 1 February 2018. In December 2024, Stuff was restructured into two separate print and digital media divisions: Masthead Publishing and Stuff Digital. In June 2025, online retailer Trade Me acquired a 50 percent stake in Stuff Digital, with Stuff's property section being rebranded as Trade Me Property. The print publications and the Stuff website previously belonged to Independent Newspapers Limited, until they were sold to Australian company Fairfax Media in 2003. When a 7.8 earthquake struck Kaikōura 14 November 2016, cutting the town off via road access, Stuff (then Fairfax New Zealand) flew free copies of its newspapers to residents.