Giles Deacon

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Giles David Deacon (born 14 December 1969) is a British fashion designer, illustrator, creative director and founder of Giles Deacon group, a fashion enterprise. Deacon joined the Paris Fashion Week in 2016. Deacon has been known to challenge the traditional ideas of womenswear and often uses wild prints and pop culture references in his designs. Deacon was employed by the fashion houses Bottega Veneta and Gucci, before founding his own label, GILES, in 2003. He launched his first collection for GILES at the 2004 London Fashion Week and was named "Best New Designer" at the British Fashion Awards. Deacon's designs have been met with critical acclaim and have sparked a renewed interest in London fashion. Having become one of the fashion industry's most fêted figures, Deacon was named British Fashion Designer of the Year in 2006 and was awarded the French ANDAM Fashion Award's Grand Prix in 2009. He was creative director of French fashion house Ungaro from April 2010 until September 2011. Deacon also became known for his multiple collaborations, illustrations and ink drawings. After placing his ready-to-wear line on hiatus, he launched his first couture collection in 2016 in Paris and continues to make one-off pieces for clients. He was appointed design director of luxury leather goods brand Aspinal of London in 2018, following a successful collaboration. Deacon moved into interior design in 2020, after teaming up with luxury linens brand Peter Reed and Matches Fashion. He has since collaborated with British design company Sanderson on a range of wallpaper and fabrics. Deacon succeeded Simon Holloway as creative director of James Purdey & Sons in 2024.