iFood

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iFood is a Brazilian online food ordering and food delivery platform, currently operating in Brazil and previously in Colombia. The company holds over 80% market share of the food delivery sector in Brazil. It is owned by Dutch-based Prosus (part of Naspers) and its Brazilian investment firm Movile. It merged its businesses in Argentina and Colombia with rivals PedidosYa in August 2018 and Domicilios.com in March 2021 respectively, brands of Delivery Hero which is also owned by Prosus. It operated as SinDelantal in Mexico until December 2020. Currently, iFood holds 83% of the meal delivery market in Brazil and is the subject of proceedings by CADE. A survey by the Brazilian Association of Bars and Restaurants (ABRASEL) pointed out that orders made by the platform are on average 17.5% more expensive for the consumer, compared to the same order made directly at the restaurant.