WiLL

Trademark

The WiLL brand was a marketing approach shared by a small group of Japanese companies who decided to offer products and services that focused on a younger demographic from August 1999 until July 2004 in Japan. The companies that participated were the Kao Corporation (a manufacturer of personal hygiene, household detergents, and cosmetics), Toyota, Asahi Breweries, Panasonic, Kinki Nippon Tourist Company, Ltd, Ezaki Glico Candy, and Kokuyo Co., Ltd. (an office furniture and stationery manufacturer).

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WiLL

Trademark

Texto en inglés

The WiLL brand was a marketing approach shared by a small group of Japanese companies who decided to offer products and services that focused on a younger demographic from August 1999 until July 2004 in Japan. The companies that participated were the Kao Corporation (a manufacturer of personal hygiene, household detergents, and cosmetics), Toyota, Asahi Breweries, Panasonic, Kinki Nippon Tourist Company, Ltd, Ezaki Glico Candy, and Kokuyo Co., Ltd. (an office furniture and stationery manufacturer).

Último precio

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Precio mínimo

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Mediana 7 d

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Ventas 30 d

0

Rango 30 d

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Última venta
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Media 30 d
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Mínimo 30 d
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Máximo 30 d
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Ventas 7 d
0
Ventas 30 d
0

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En Wikipedia

Texto en inglés Aún no hay artículo en tu idioma: extracto en inglés.

The WiLL brand was a marketing approach shared by a small group of Japanese companies who decided to offer products and services that focused on a younger demographic from August 1999 until July 2004 in Japan. The companies that participated were the Kao Corporation (a manufacturer of personal hygiene, household detergents, and cosmetics), Toyota, Asahi Breweries, Panasonic, Kinki Nippon Tourist Company, Ltd, Ezaki Glico Candy, and Kokuyo Co., Ltd. (an office furniture and stationery manufacturer). Toyota also engaged in a similar "youth oriented" approach in North America, with the Project Genesis program. This selective marketing experiment reflected a Japanese engineering philosophy called Kansei engineering, which was used by other Japanese companies. All products were listed online at "willshop.com".

Texto: Wikipedia en inglés, CC BY-SA 4.0. · Imagen: Kuha455405 (CC BY-SA 3.0) ·

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