WSMV-TV

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WSMV-TV (channel 4) is a television station in Nashville, Tennessee, United States, affiliated with NBC. It is owned by Gray Media alongside low-power Telemundo affiliate WTNX-LD (channel 29). The two stations share studios on Knob Road in west Nashville, where WSMV-TV's transmitter is also located. WSMV first signed on the air as WSM-TV on September 30, 1950, at 1:10 p.m. CT. It was Nashville's first television station and the second in Tennessee, behind fellow NBC affiliate WMCT (now sister station WMC-TV, then also on channel 4) in Memphis. As a result of the WSM-TV sign-on, WMCT was forced to switch to channel 5 to avoid co-channel interference. WSM-TV was owned by WSM, Inc., a subsidiary of the locally based National Life and Accident Insurance Company, which also owned WSM radio (650 AM) and the original WSM-FM (103.3; shut down in 1951); the AM station is renowned for broadcasts of the country music show The Grand Ole Opry, which has been heard on the station since 1925. The station took its call letters from its parent's slogan, "We Shield Millions". The television station has been an NBC affiliate from its sign-on, although it also carried some programming from CBS, DuMont, and ABC. Its secondary affiliation with CBS ended in 1953, when WSIX-TV (channel 8, now WKRN-TV on channel 2) signed on as a primary CBS affiliate.