L. V. Prasad

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Akkineni Laxmi Vara Prasada Rao (17 January 1907 – 22 June 1994), known professionally as L. V. Prasad, was an Indian film director, producer, actor, and businessman. He was one of the pioneers of Telugu Cinema and is the recipient of the Dadasaheb Phalke Award, the highest Award for films in India. In 1980, he was awarded the Raghupathi Venkaiah Award, for his contribution to Telugu cinema. He founded Prasads Group in 1956, which include the Prasad Art Pictures, Prasad Studios, Prasad's IMAX and L. V. Prasad Eye Institute. He was elected as the President of The South Indian Film Chamber of Commerce for the year 1982–83. The Government of India released a Commemorative postage stamp in his memory in 2006. Prasad also had the unique distinction of acting in the first talkies of three different languages of Indian cinema; Alam Ara (Hindi), Bhakta Prahlada (Telugu) and Kalidas (a Tamil and Telugu bilingual film).