Matchbook

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A matchbook is a small paperboard folder comprising a matchcover, a quantity of matches, and a coarse striking surface on the exterior. The cover is opened to access the matches, which are attached in a comb-like arrangement and must be torn away before use. In contrast, a matchbox contains matches loosely packed in the interior tray. The exterior of the matchcover is usually imprinted with a producer's logo, often with artistic decorations, or serves as an advertising/promotional medium for the undertaking by which it is sold or given away. The ease of making matchcovers of different shapes also made them quite a popular cheap promotional item or anniversary souvenir. Manufacturing of matchbooks peaked during the 1940s and 1950s, then steadily declined because of the availability of disposable lighters and various anti-smoking health campaigns. In the late 2000s, matchbooks began to regain some of their popularity as a "retro" advertising item, particularly in high-end restaurants. Although paper matches were patented in the 1880s, an early paper match "folder" was patented in September 1892 by Philadelphia patent attorney Joshua Pusey. However, the matchbook as we know it, with the striking surface on the outside, was patented a few weeks later by Charles Bowman of Lebanon, Pennsylvania. Pusey challenged Bowman's patent, but Bowman's patent was upheld.