The Seinfeld Chronicles

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"The Seinfeld Chronicles" (also known as "Good News, Bad News", "Pilot", "The Premiere", or simply "Seinfeld") is the pilot episode of the American sitcom Seinfeld, which first aired on NBC on July 5, 1989. The first of the 180 Seinfeld episodes, it was written by show creators Larry David and Jerry Seinfeld and directed by Art Wolff. It introduces three of the show's main cast: the fictionalized version of Seinfeld; his best friend George (Jason Alexander); and neighbor "Kessler", soon to be renamed Kramer (Michael Richards). In this episode, a woman calls on Jerry while she is in town, and George tries to read between the lines before she arrives. The story line and main characters were inspired by real-life events and people. Though NBC executives were unsure about the show, they, as Warren Littlefield later stated, "all said, 'Ah, what the hell, let's try a pilot on this thing and see what happens'." However, test audiences reacted extremely negatively. Although NBC would still broadcast the pilot to see how audiences and critics reacted, they decided not to order a first season of the show. Castle Rock Entertainment, which produced the pilot (and the subsequent series), had another pilot produced for NBC featuring actress Ann Jillian in her own eponymous series. After The Seinfeld Chronicles' poor reception, the production company turned to Jillian's series, which tested better and had earned a full-season order (it ran a single 13-episode season and was cancelled by the end of 1990). When The Seinfeld Chronicles aired, it was watched by nearly 11% of American households and received generally positive reviews from television critics, most of whom were disappointed that NBC did not order a first season. Convinced that the show had potential, and supported by the positive reviews, NBC executive Rick Ludwin convinced his...