Wildbrain Entertainment

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Wildbrain Entertainment, Inc. (commonly known as Wildbrain, stylized as W!LDBRAIN, formerly known as Wild Brain, and later known as DHX Media Los Angeles) was an American animation studio and entertainment company that developed and produced television programming, motion pictures, commercial content, and licensed merchandise. Established in 1994, it maintained offices in Los Angeles, New York City, and San Francisco. Its film productions included the Annie Award-winning computer-animated short film Hubert's Brain, while its television work included the Nick Jr. series Bubble Guppies and Yo Gabba Gabba!, and the Disney Channel series Higglytown Heroes. Wildbrain also produced earlier animated shorts and television specials of Monster High for Mattel. They have produced national commercials for clients such as Esurance, Chiclets, Target, Nike, Honda, Kraft, The Wall Street Journal, and Lamisil (featuring Digger the Dermatophyte). Their ad work has won Clio Awards, ADDY Awards, BDA Awards, and Annie Awards. A subsidiary, Kidrobot, creates limited edition toys, clothing, artwork, and books. It had stores in New York City, Los Angeles, San Francisco, and Miami. The studio was sold to DHX Media in 2010 for US$8 million, and was dissolved in 2012. In 2016, DHX revived the Wildbrain trademark for a new YouTube multi-channel network serving its properties and others, known as WildBrain. In 2019, DHX announced that it would rebrand as WildBrain to reflect the division's growth and prominence within the company.