Dealz

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Dealz is a chain of discount store operating in Poland, Ireland and the Isle of Man. Known as the "European version of Poundland" and formerly operated by the same parent company, Pepco Group, it offers a range of general merchandise products, the majority of which are at the fixed price of Polish złoty, euros and pound sterling currencies. Until 2023 the brand was also active in several other European countries, including Spain and France, however it has gradually been phased out in favour of rapidly expanding Pepco branded stores with "a focus on larger shops that include a fast-moving product range alongside clothing and general merchandise" according to former Pepco CEO Trevor Masters. In 2025, Dealz Ireland and Isle of Man was sold, along with Poundland to Gordon Brothers for a nominal £1 by Pepco Group, with Pepco retaining a minority shareholding of the new group. Pepco Group retained full ownership of Dealz in Poland, which they later sold to Modella Capital in June 2026.