Green SM

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Green and Smart Mobility JSC (GSM; Vietnamese: CTCP Di chuyển Xanh và Thông minh), operating as as Green SM or redundantly Green GSM (stylized all-uppercase) and formerly Xanh SM (lit. 'Cyan SM' or 'Grue SM', also stylized all-uppercase) in Mainland Southeast Asia, is a taxi and ridesharing company in Vietnam. It operates in two main fields: electric taxis and rental of electric cars and electric motorcycles from VinFast, with an investment scale of 10,000 cars and 100,000 motorcycles. It is the first all-electric taxi company in Vietnam. GSM was founded by Phạm Nhật Vượng, chairman of the Vingroup, with a charter capital of 3,000 billion VND, of which Phạm Nhật Vượng holds 95% of the shares. GSM is considered as the world's first green transportation rental and multi-platform taxi company. It officially started operations in Hanoi on April 14, 2023. The primary color of GSM is cyan. The company launched operations in Laos in 2023, being its first market outside of Vietnam. It was followed by Indonesia in late 2024, initially operating as Xanh SM and later renamed to Green SM. It started operations in the Philippines as Green GSM in mid-2025. GSM is making its first entry into Europe in 2026, starting up with 600 vehicles in Copenhagen, Denmark. The company will officially launch their services in Denmark on the 30th of July 2026. GSM Entered India on 5th June 2026 at New Delhi which is based on Limo Green.