Jack Link's

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Link Snacks, Inc., better known as Jack Link's Protein Snacks, or simply Jack Link's, is an American snack company best known as the producer and marketer of the eponymous brand of beef jerky. It was founded by John 'Jack' Link in 1986, using the recipes of his great-grandfather, Chris Link, a master sausage maker from Germany. They are known for their "Messin' with Sasquatch" ads. In addition to their original facility in Minong, Wisconsin, the company also has facilities in North America including in New Glarus, Wisconsin; Alpena, South Dakota; Mankato, Minnesota; Laurens, Iowa; Underwood, Iowa; Mississauga, Ontario; Perry, Georgia and its marketing office in Minneapolis. On April 1, 2014, Jack Link's bought Unilever's meat snack division in an attempt to expand its consumer base into Europe. The purchase includes the BiFi brand, sold across Europe and Peperami, which retails in the UK, Ireland and Mexico; and the manufacturing unit in Ansbach, Germany. In addition to traditional beef jerky, the company also manufactures bacon jerky, made with salt-and-sugar cured pork meat. In 2019 Jack Links acquired the Golden Island brand from Tyson Foods.