Sonny Angel

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Sonny Angel is a line of cherub figurines created by Japanese toy manufacturer Toru Soeya, the CEO of the Japanese company, Dreams Inc. The name is derived from Soeya's nickname, 'Sonny'. The company also produces many other popular figurines, such as "Smiski" dolls and "Cable Bites." Sonny Angels are sold in blind boxes, with figures featuring different headgear and occasionally different outfits in various collections. The slogan of Sonny Angel is, "he may bring you more happiness." Sonny Angels are often purchased as collectibles, and are especially known for their high resale prices, even though their original retail cost is relatively cheap. Many figurines are resold for far more than their initial price and are often exchanged or resold at trading events and online resale platforms. Towards the end of 2019, over 20 million units were sold worldwide, and sales have only continued to increase.