WPSG

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WPSG (channel 57), branded as Philly 57, is an independent television station in Philadelphia, Pennsylvania, United States. It is owned by the CBS News and Stations group alongside CBS outlet KYW-TV (channel 3). The two stations share studios on Hamilton Street north of Center City Philadelphia; WPSG's transmitter is located in the city's Roxborough section. Channel 57 was allocated for commercial use in Philadelphia at the start of the 1970s; it was fought over by two groups who sought to broadcast subscription television (STV) programming to paying customers in the metropolitan area. Radio Broadcasting Company prevailed and launched WWSG-TV on June 15, 1981. It offered limited financial news programming, which was abandoned after 18 months, and a subscription service utilizing programming from SelecTV. Two years later, the station switched to broadcasting PRISM, a premium regional sports and movies service seeking to reach potential subscribers in areas beyond cable coverage, such as the city of Philadelphia. The Grant Broadcasting System acquired the station and relaunched it in 1985 as general-entertainment independent WGBS-TV, known on air as "Philly 57". The new owners spent millions of dollars on programming and the rights to Philadelphia Flyers hockey and Villanova Wildcats basketball; the station filled the third independent void left when WKBS-TV (channel 48) folded in 1983, and its entrance into the market clipped multiple separate efforts to establish such a station. However, Grant's strategy to build "full-grown" independents with expensive acquisitions drove the company into bankruptcy in December 1986. Grant's three stations were assumed by a consortium of creditors and bondholders known as Combined Broadcasting; management was controlled from Philadelphia. Combined Broadcasting solicited offers on its stations in 1993; a deal was reached to sell to the Fox network, but an objection caused the sale to be delayed and canceled. In 1995, Paramount Stations...